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Neeley School of Business

Data-Driven Decision Making

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Transform Data into Strategic Insight for Confident, High-Impact Decisions

This program equips leaders with the skills to leverage data and analytics for more informed, confident decision-making. By blending data literacy, analytical thinking, and modern visualization techniques, participants will learn how to interpret complex information, identify strategic opportunities, and communicate insights effectively to drive organizational success.

Key Learning Objectives

  • Understand the relationship between data insights and organizational performance.
  • Use a structured decision-making framework that integrates data with business context.
  • Apply best practices for data storytelling to clearly communicate insights to stakeholders.
  • Balance data insights with human judgment for strategic choices.
  • Develop a data-driven leadership mindset that aligns people, processes, and technology for measurable impact.

Is This Course Right for You?

This course is perfect for leaders who want to feel more confident using data to guide decisions – without getting lost in spreadsheets or jargon.

Ideal participants include:

  • Managers and directors responsible for planning, strategy, or team performance
  • Senior leaders who want to bring data-informed perspectives to executive-level decision-making
  • Teams looking to build a shared approach to making sense of data and using it to tell a story

Meet Your Faculty Leader

Renee Olvera

Professor of Professional Practice

Director of Master of Accounting Program

Faculty Lead of MSBA

Accounting
817-257-7578 renee.olvera@tcu.edu Neeley 3222 View Profile
Renee Olvera is a Professor of Professional Practice and the Director of the Master of Accounting and Master of Science in Business Analytics programs at Texas Christian University. She has been a faculty member at TCU for thirteen years and specializes in topics such as risk assessment, internal controls, data literacy, and applied technology. While Renee’s primary passion is accounting – she believes that professionals with knowledge of data literacy and technology have unlimited opportunity in their career. When not teaching or researching in the accounting or technology space, Renee enjoys driving her three kids to all their activities, rock climbing and reading books.

Questions? Please Contact

Laurie Yesley

Director of Executive Program Development

817-257-4682 l.yesley@tcu.edu Neeley 2511 View Profile
TCU Executive Education program leader teaching group

Program Leaders

Connect with our Executive Education team to learn more.